Holcim's Asian advance
It wasn’t until the 1990s that Holcim truly stamped its mark on the South Asian market. Since then it has rapidly increased its exposure there and now has extensive plans to boost its capacity as the region enjoys a construction boom.
South Asia is a relatively new market to Holcim. Having dipped its toe in the region with a presence in the Philippines in the 1970s, by the end of the century it was fully immersed, branching out across India, Sri Lanka, Malaysia, Thailand, Indonesia, Bangladesh, Singapore and Vietnam.