Holcim Malaysia eyes increased sales driven by green cement

Holcim Malaysia eyes increased sales driven by green cement
Published: 06 January 2012

Holcim (Malaysia) Sdn Bhd, is eyeing MYR342m (US$108.7m) in sales this year, mainly boosted by its newly-launched green cement range.



Chief Executive Officer, Mahanama Ralapanawa, said the new product would attract more developers as they seek green certifications like the Green Building Index, Green Mark and vied for international property awards like the International Real Estate Federation (FIABCI).



He said Holcim Malaysia’s sales and profits this year would also be driven by greater operational efficiencies via the implementation of new technologies, upgrading and improvement of existing facilities.

Among Holcim Malaysia’s green cement range are Holcim Top Standard, the signature cement range used globally, Holcim Duracem (low heat, sulphate and chloride resistant cement) and premium green cement range, Holcim Mass Pour.