Lafarge Philippines wants to expand market share

Lafarge Philippines wants to expand market share
Published: 25 February 2011

Lafarge Cement Services (Philippines), Inc and Republic Cement Corp. want to further expand their market share in the next few years, an executive said yesterday.

Infrastructure projects and new cement products will allow the companies to expand their business despite rising prices.

"The Philippines is one of our top five markets in Asia. For us, we have a big market share here already, with 30%-plus market share," Don Lee, president of Lafarge Cement, said in a briefing yesterday.

"We will make sure we will serve this market," Mr Lee said.

"On cement availability, we have five plants that are producing well the market," Mr. Lee said.
The partners, which produce and sell the Republic Cement brand, want to market more cement with fly ash.  New specialty cements will require upgrades in existing plants, Mr Lee said.