Thai distribution firm’s total sales to hit 45 billion baht

Thai distribution firm’s total sales to hit 45 billion baht
Published: 23 July 2004

Cementhai Sales and Marketing, the Siam Cement Group’s flagship distribution arm, predicts total sales of up to TBH45bn  this year, up 20 per cent from last year, driven by growth in the property sector.

The company’s revenue last year amounted to BHT37bn, said Dusit Nontanakorn, the company’s chairman.

Sales in the first half of this year were BHT25bn, up 22 per cent compared with the same period last year. The company expected to see sustainable growth over the next few years as new construction projects keep coming onstream, he said.

The country’s construction materials and furnishings market, now valued at about THB214bn, is expected to grow by 15 percent this year.

Mr Dusit, also the president of Siam Cement’s distribution group, said the company would likely outperform the overall industry thanks to a large variety of products to serve the diverse needs of customers.

"To meet demand, sales of non-inhouse products through our outlets are expected to rise to 30 percent this year from 15 percent last year," Mr Dusit said.

Meanwhile, as more and more consumers shop for building materials and home improvement goods by themselves instead of leaving the job to contractors, the Siam Cement expects to convert all of its building-materials shops into modern trade outlets within the next three years.

Calling the trend "Buy it Yourself" or BIY, Thailand’s largest building-materials manufacturer is rapidly modernising its retail and wholesale outlets operated by its 500 cement and construction materials dealers nationwide.