Lafarge Surma Cement launches flagship brand, Bangladesh

Lafarge Surma Cement launches flagship brand, Bangladesh
Published: 05 March 2012


Lafarge Surma Cement has announced the launch of its flagship cement brand, Supercrete under the brand theme ‘Dream Lafarge’.

Supercrete will now be available with new and improved packaging, Managing Director of Lafarge Surma, Michael Andrew Cowell told reporters at a press conference. “We want to lead the country’s building materials industry and always come up with innovative solutions for our customers. We believe this is our responsibility to share our expertise for the betterment of society and the nation as a whole.