Lafarge Tarmac take home a top prize at the Marketing Excellence Awards hosted by the Chartered Institute for Marketing in London.
Its popular resealable tubs range, a hit with small builders, plumbers, electricians and DIY-ers, won Lafarge Tarmac the Excellence Award in the Construction/Engineering/Manufacturing category. Lafarge Tarmac triumphed by winning this award, beating shortlisted organisations including Caterpillar, NHBC, Crossrail and British Gas.
The prestigious Marketing Excellence Awards recognise excellence and outstanding marketing in various industry sectors. Bringing together businesses from across country, the awards present an opportunity for companies to showcase marketing excellence and their innovative and successful campaigns over the last year. Hundreds of client-side and agency-based marketers attended the awards dinner at Grosvenor House Hotel in central London on Wednesday.
Mike Lomax, Marketing Communication Manager, comments: “Winning such a prestigious award, which is recognised by our whole industry, is testimony to the great popularity we have seen with our innovative plastic tubs range. We are very proud to receive this recognition on behalf of the whole team behind the products and look forward to all the exciting innovations we have in store for 2014.”