Abdelkader asserted that the new product is a testimony of his company’s commitments to innovations and leadership in the Nigerian cement market. “Elephant Supaset combines three key value propositions of Early Setting, Early Strength and Unique Latter Strength which is a distinguished quality which our brand, Elephant Cement, has been known for over the years.
“The launch of Elephant Supaset Cement makes Lafarge WAPCO the only cement company with two unique brands: Elephant cement, a general purpose cement which marks 50 years of existence and the new product, Supaset Cement, specifically formulated for block making and precast segment,” he said.