Metrocem appoint new Chief Marketing Officer

Khandker Ataur Rahman Rifat has joined as group chief marketing officer (CMO) of Metrocem of Bangladesh. According to company updates, he has 25 years of experience in the cement industry.
 
Mr Rifat previously worked as a key figure in Aman Cement Mills Ltd as CMO (July, 2016 to November, 2019), Holcim Cement as GM (January, 2015 to April, 2016), Unique Cement Ltd as Sr GM (2003 to 2014), Cemex Cement (BD) Ltd as ASM (November, 2000 to October, 2003) and Hyundai Cement Ltd (February, 1995-November, 2000).
 
He completed his BSS and MSS from University of Dhaka, and MBA in marketing from the World University of Bangladesh. Mr Rifat has a PhD in marketing from the World University of Bangladesh. He has vast experience in market development, sales and marketing and field force management. The company will enrich further with his excellence and experience.
 
Metrocem Cement Ltd, a unit  of Metrocem Group, made its debut in Bangladeshi Industrial era in 2000 by setting up an 800tpd capacity cement plant at Munshigonj in Dhaka Division.