The new generation cement caters for the needs of a growing construction market involving large construction projects, while reducing the negative affects that cement has on the environment.
Boosted by the country’s current infrastructural spending drive, South Africa’s construction sector was the biggest mover for 2007, with construction growth increasing 18,1%, up from 14,7% in 2006.
"In light of this growth, we anticipate a great demand for Rapidcem, which has been developed as a superior performance cement with an innovative formulation that meets the high early strength requirements of the precast industry and large construction environments," states Lafarge national marketing manager Ilse Boshoff.