Canadian commitments
As this year’s IEEE-IAS/PCA Technical Cement Industry Conference heads to Toronto, Canada, ICR speaks with Michael McSweeney, president and CEO of the Cement Association of Canada (CAC), on the industry body’s aim to promote the use of cement and concrete, and push the limits of sustainability performance.
Michael McSweeney, president and CEO,
Cement Association of Canada
ICR: The IEEE-IAS/PCA Conference comes to Toronto in April. What do you hope the meeting will achieve for the cement industry and how will the CAC be participating at this event?
Michael McSweeney (MMS): As we face the imperative of climate change mitigation and adaptation, it is vital today for all industries, including the cement industry, to continue to innovate state-of-the-art technologies and products that push the limit of sustainability performance. Innovations we have yet to imagine may be needed to keep our planet below two degrees of warming. With its focus on advancing technological innovation and excellence for the cement sector, this conference will play a key role on this journey.
